DripGym: 12+ Landing Pages for a US IV Therapy Clinic
How we built a conversion-optimized Shopify storefront with dedicated treatment pages for NAD+, weight loss, IV therapy, ketamine, Botox, and more for this US-based IV therapy and med spa clinic — a healthcare web design project by Marceline Studios, plus ongoing monthly SEO and web audits.
Client
DripGym
Industry
IV Therapy / Med Spa
Duration
4 weeks initial + ongoing retainer
Deliverables
9+ items
Services Delivered
The Challenge
DripGym is a US-based IV hydration and med spa clinic led by Dr. Pervaiz Qureshi, offering a wide range of treatments. They needed a digital presence that could educate patients, rank organically, and convert visitors into appointments — a challenge that required specialized IV therapy web design and healthcare web design expertise.
Our Solution
As a healthcare web design agency, we designed and built 12+ custom landing pages on Shopify, each dedicated to a specific treatment, with full semantic SEO, schema markup, and conversion optimization. We continue with monthly SEO audits and web audits to drive sustained organic growth.
From Start to Launch — Step by Step
Discovery & Competitive Analysis
We analyzed DripGym's market, audited top-ranking IV therapy websites, mapped patient search journeys for each treatment type, and identified content gaps competitors were ignoring. We built a keyword map of 50+ high-intent treatment queries.
Content Architecture & Keyword Mapping
We designed a content architecture with dedicated landing pages for each treatment — NAD+ therapy, IV vitamin infusions, weight loss programs, ketamine therapy, Botox & fillers, and wellness packages. Each page received primary/secondary keyword assignments, semantic keyword clusters, and a content brief.
Custom Shopify Design & Development
Every landing page was custom-designed within DripGym's brand guidelines using Shopify Liquid templating. We built reusable sections for treatment cards, FAQ accordions, pricing displays, and booking CTAs — ensuring consistency across 12+ pages while allowing treatment-specific customization.
Semantic SEO Implementation
Each page received comprehensive on-page and semantic SEO: keyword-targeted title tags and meta descriptions, H1-H3 heading hierarchy optimized for search intent, schema markup (MedicalBusiness, Service, FAQPage), image optimization with descriptive alt text, and internal linking between related treatments to build topical clusters.
Visual Content Creation
We generated custom imagery and graphics for each treatment page, maintaining brand consistency while visually differentiating each service. All images were optimized for web (WebP format, lazy loading, responsive srcset) to maintain Core Web Vitals performance.
Conversion Optimization & Analytics Setup
Every page follows a proven conversion architecture: hero with clear value proposition → treatment explanation → benefits → social proof → FAQ → booking CTA. We set up Google Analytics 4 with conversion goals for bookings, phone calls, and form submissions, plus Meta Pixel for retargeting.
Launch, QA & Performance Audit
Before launch, we ran a comprehensive web audit: mobile responsiveness testing on 5+ devices, Core Web Vitals check (LCP < 2.5s, CLS < 0.1), broken link scan, schema validation, and cross-browser compatibility. Post-launch, we monitored Search Console indexing for all new pages.
The Results
12+
Pages Delivered
Custom landing pages for each treatment
8+
Treatments Covered
NAD+, IV, Weight Loss, Ketamine, Botox
50+
Keyword Coverage
Long-tail treatment keywords now indexed
95+
PageSpeed Score
Mobile performance score post-optimization
100%
SEO Optimized
On-page SEO + schema on every page
100%
Schema Coverage
All pages with structured data markup
Ongoing Monthly Retainer
Our relationship with DripGymdidn't end at launch. We continue providing monthly support:
Marceline Studios delivered exceptional work for DripGym. They built 12+ high-converting landing pages for our treatments including NAD+, IV therapy, weight loss, and ketamine therapy. Their attention to detail, SEO knowledge, and fast turnaround made a real difference. Highly recommend for any healthcare practice looking to grow their digital presence.
Dr. Pervaiz Qureshi
Internal Medicine Physician & Medical Director, DripGym
Tech Stack & Tools
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