When DripGym — a US-based IV hydration and med spa clinic led by Dr. Pervaiz Qureshi, Medical Director — approached us, they had a clear problem: their website wasn't converting visitors into booked appointments. Despite offering NAD+ therapy, vitamin IV infusions, weight loss programs, ketamine therapy, Botox, and more, all of their treatments were crammed onto a single services page.
As a healthcare web design agency specializing in IV therapy website design, we knew exactly how to approach this challenge. In this article, we break down exactly how we designed and built 12+ dedicated treatment landing pages that transformed DripGym's online presence.
The Problem
Dr. Pervaiz Qureshi and the DripGym team faced challenges common among growing healthcare practices:
One services page for everything — NAD+ therapy, IV hydration, weight loss, ketamine, and Botox were all listed on a single page. Patients searching for specific treatments couldn't find relevant information quickly.
No SEO foundation — Without dedicated treatment pages, DripGym couldn't rank for treatment-specific keywords like "NAD+ therapy near me" or "IV vitamin infusion [city]." Their IV therapy website design lacked the content architecture needed for organic visibility.
Generic design — The existing template didn't differentiate between a wellness IV drip and ketamine therapy. Each treatment has a different patient persona and requires a different trust-building approach.
Poor mobile experience — Over 70% of their traffic was mobile, but the site wasn't optimized for thumb-friendly navigation and fast loading.
Our Strategy
Treatment-Specific Content Architecture
Instead of a single services page, we created a dedicated landing page for each treatment category — the foundation of effective IV therapy website design:
- NAD+ Therapy — Targeting patients researching anti-aging and cellular health
- IV Vitamin Infusions — Myers' Cocktail, immunity drips, hydration therapy
- Weight Loss Programs — Semaglutide, lipo injections, metabolic support
- Ketamine Therapy — Depression, anxiety, PTSD treatment
- Botox & Fillers — Aesthetic anti-aging treatments
- Wellness Packages — Membership plans and bundle deals
- Plus 6+ additional treatment-specific pages
Each page was designed with its own:
Shopify Integration & E-Commerce
We built DripGym's IV therapy website on Shopify, leveraging the platform's robust e-commerce capabilities for treatment package sales. Shopify allowed us to create a seamless booking-to-checkout flow where patients could purchase IV therapy packages, wellness memberships, and individual treatment sessions online. The Shopify integration also provided DripGym with inventory management for supplement sales and gift card functionality — a significant revenue driver for med spa clinics.
SEO Implementation
For each of the 12+ pages, we implemented a comprehensive IV therapy website design SEO strategy:
On-page optimization:
Schema markup:
Conversion Optimization
Every landing page follows a proven conversion architecture — a patient acquisition system designed for clinic conversion optimization:
The Results
After launching the 12+ landing pages on Shopify, DripGym saw immediate improvements:
Lessons for Healthcare Practices
The DripGym project — led by Dr. Pervaiz Qureshi and built on Shopify — reinforced a critical principle: one treatment, one page. Healthcare practices that consolidate all services onto a single page are leaving significant organic search traffic on the table.
If your practice offers multiple treatments, each one deserves its own dedicated, SEO-optimized landing page. This is especially true for:
Want us to build something similar for your practice? As a healthcare web design agency, we specialize in creating treatment-specific landing pages that convert. Let's talk about your project.
Frequently Asked Questions
We built 12+ custom landing pages for DripGym covering NAD+ therapy, IV vitamin infusions, weight loss programs, ketamine therapy, Botox and fillers, and wellness packages.
We built DripGym's website on Shopify using custom Liquid templating, with full on-page SEO and schema markup on every page.
We created dedicated pages for each treatment targeting specific patient search queries, implemented Service and FAQPage schema, and built internal linking between related treatments.
