Turn Google Searches Into Booked Patients

We start with a live audit instead of forcing every clinic into a fixed public package. During the audit, we review mobile speed, search visibility, treatment-page depth, HIPAA-aware form risk, conversion friction, and local competition. Then we recommend one of three paths: Solo Practice Growth Engine, Multi-Location Market Dominance, or Enterprise Clinical Infrastructure.

Solo practices usually need the Solo Practice Growth Engine: a fast Next.js site, treatment pages mapped to buyer intent, local SEO foundations, trust signals, GA4/GSC setup, and lead capture that avoids collecting unnecessary PHI. The audit confirms whether that is enough or whether your market needs a deeper content and automation system.

Most healthcare websites are completed in 2–4 weeks depending on scope and complexity. Focused solo-practice builds can move faster, while multi-location SEO, automation, and enterprise infrastructure require more planning. We start with discovery, then move into design and development with weekly check-ins so you can provide feedback throughout the process.

Yes — Marceline Studios is healthcare-specialized. We work primarily with med spas, IV therapy clinics, ketamine practices, functional medicine practices, and wellness centers across the US. We don't build websites for restaurants, law firms, e-commerce stores, or unrelated industries. This specialization matters because healthcare practices have unique needs: HIPAA-aware form handling, medical credentialing displays, treatment-specific SEO targeting, patient education content, before-and-after galleries with proper consent, and booking system integration. We understand these requirements deeply because they're our focus every day. When you work with a healthcare-specialized agency, you skip the learning curve and get a team that already knows your industry.

HIPAA-aware means we design your marketing site to avoid collecting Protected Health Information (PHI) through standard contact and booking forms. Our forms capture business inquiries only — name, email, clinic name, and service interest — not patient medical records, symptoms, or treatment history. All submissions use HTTPS encryption, and we configure security headers (CSP, X-Frame-Options, Referrer-Policy) on every build. We do not claim your website is a HIPAA-compliant system or sign a BAA for a marketing site — that is your EMR or intake vendor's role. If you need online patient intake, we integrate with HIPAA-compliant platforms (JotForm HIPAA, IntakeQ, or your EMR patient portal) so PHI stays in systems built for it. For clinic owners evaluating agencies: ask whether they collect PHI on the website itself — we intentionally don't.

Yes — healthcare SEO is built into every website we create, not offered as an expensive add-on. Every package includes keyword research targeting high-intent searches like 'med spa near me', 'Botox in [city]', and '[treatment] [location]'. We implement on-page SEO (optimized title tags, meta descriptions, heading hierarchy, internal linking), schema markup for rich search results (ProfessionalService, FAQPage, Service, Review schemas), and Google Business Profile optimization guidance. Our Growth package goes further with comprehensive content strategy, topic cluster planning for blog posts, and ongoing SEO monitoring. Most clients see meaningful ranking improvements within 3–6 months. We also set up Google Search Console and GA4 conversion tracking so you can measure exactly which keywords and pages drive patient bookings.

Three things set us apart. First, we're healthcare-specialized — we turn down non-healthcare projects because specialization produces better results. We already know what trust signals patients look for, which treatment keywords drive bookings, and how to structure healthcare content for Google's E-E-A-T requirements. Second, we combine custom Next.js development, healthcare SEO, and n8n automation in one roadmap. Third, we stay involved after launch with performance monitoring, content updates, and conversion improvements when the practice needs ongoing growth support.